At Diamond Tours, quality is a priority. We know how important it is that you have a comfortable journey. We guarantee each group receives a top quality, video and restroom equipped motorcoach with 54 seats or more.

Your group deserves a good night sleep each and every night. At Diamond Tours, we provide your group with quality lodging almost always with interior corridors. The lodging we provide is often times national franchise hotels. Sometimes, due to a unique geographic location, the property may not be called a hotel, but rest assured it will always be a quality property.

Diamond Tours trips include All Breakfasts (except on the day of departure) and most Dinners.

The National Civil Rights Museum located in Memphis, Tennessee, is a privately owned complex of museums and historic buildings built around the former Lorraine Motel at 450 Mulberry Street where Martin Luther King, Jr. was assassinated on April 4, 1968. The Museum traces the history of the Civil Rights Movement from the 17th century to the present.

Memphis is the home of founders and establishers of various American music genres, including blues, gospel, rock n' roll, Buck, crunk, and "sharecropper" country music. Beale Street is a national historical landmark, and shows the impact Memphis has had on American blues. Elvis, Johnny Cash, Jerry Lee Lewis, Carl Perkins, and Roy Orbison all made their first recordings in Memphis.

The Memphis Rock n Soul Museum’s exhibition about the birth of rock and soul music, created by the Smithsonian Institution, tells the story of musical pioneers who, for the love of music, overcame racial and socio-economic barriers to create the music that shook the entire world.

The Memphis Rock 'n' Soul Museum's exhibition about the birth of rock and soul music, based on one created by the Smithsonian Institution in 2000

Enjoy gaming entertainment at a Memphis-area casino.

Explore Beale Street, one of America’s most historic streets, as part of this group motorcoach vacation package. Stretching from the Mississippi River to East Street in downtown Memphis, Tennessee, Beale Street is alive with blues and jazz clubs, restaurants, shops and historic attractions. During your visit to Beale Street, you can browse through shops that offer an eclectic and unique assortment of all things Memphis.

The Stax Museum of American Soul Music in Memphis, Tennessee is only one of a few museums in the world dedicated to promoting and preserving Soul music. Here, you'll get a real sense of why Stax Records was more than just a record label and how it became a socially significant part of the south, through and through. Named by Time Magazine as the most Authentic American Experience in Tennessee, the Stax Museum is a state of the art facility honoring the unique history of American Soul music and more specifically that of Stax Records and their famous musicians, like Otis Redding, Sam & Dave, Isaac Hayes, Johnnie Taylor, the Staple Singers, Albert King, Booker T. & the MGs and others.